A Conversion Landing Page for a Renovation Contractor
How we created a lead generation system with CRM integration, Facebook Pixel tracking, and a conversion-optimized quote form.
Project Screenshots
Explore the interface in desktop and mobile view
Landing page — Optimized quote form
The Problem to Solve
Our client, a residential renovation contractor in the Greater Montreal area, had no online presence and relied solely on word-of-mouth. Slow periods heavily impacted cash flow and there was no way to measure advertising ROI.
No online presence — total dependence on word-of-mouth
Impossible to measure ROI of traditional advertising
Unpredictable slow periods impacting cash flow
No structured process to capture and track prospects
What We Built
We created a high-conversion landing page with a free quote form, Zoho CRM integration via webhook, Facebook Pixel and Google Tag Manager conversion tracking, and dedicated pages for each service (paving, concrete, windows, films).
Optimized Quote Form
Form with multi-service selection, real-time validation, and "100% Free · No Commitment" trust badge.
Zoho CRM Integration
Each submission is automatically sent to Zoho CRM via webhook API for tracking and automated follow-ups.
Conversion Tracking
Facebook Pixel and Google Tag Manager to measure ROI of each advertising campaign.
Floating Mobile CTA
Fixed action bar on mobile with direct call button and always-visible quote button.
Tech Stack
Frontend
Backend
Infrastructure
Marketing
Results Achieved
The measurable impact of our solution
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